Magic Wand for Social Media online course: a 30 minute per day plan

A self-directed, online course designed to help crafty entrepreneurs outline and implement an effective social media strategy for their craft business in 30 minutes per day*

*(and we also have an optional 45 min option)

 After 10 years of running Stitchcraft Marketing, we've learned QUITE a few things about effective marketing strategies for craft businesses. This course not only teaches you all of our best practices for planning and posting, we give you the hand-holding, step by step guidance you need to implement this yourself.

 Magic Wand for Social Media is not just theoretical how to, it's a SHOW YOU HOW TO with examples from real craft businesses like yours. 

 You'll learn all the strategies behind how we've helped hundreds of crafty businesses improve their content and social marketing strategies. Moreover, you'll get our STEP BY STEP lessons to guide you from start to finish. In the end, you will have a plan (that we will review for you for FREE) and the knowledge to take your crafty business from nothing to something in just a few weeks.


Here's How The Magic Wand Online Course Looks:

FIVE MODULES covering the critical aspects of an effective content marketing strategy:

Module 1: Who is your Customer?
Lesson 1: Know, Like and Trust Funnel
Lesson 2: The Customer Avatar

Module 2: Creating Compelling Content
Lesson 1: Cornerstone and Evergreen Content
Lesson 2: Blog Writing
Lesson 3: Visual Content
Lesson 4: Content Optimization for SEO

Module 3: Best Practices For Social Channels
Lesson 1: Facebook
Lesson 2: Pinterest
Lesson 3: Instagram

Module 4: Building Your Tribe With Newsletters
Lesson 1: Newsletter Best Practices
Lesson 2: List Segmenting and Management
Lesson 3: Intro to Lead Generators
Lesson 4: Intro to Autoresponders

Module 5: Putting It All Into Action
Lesson 1: Managing your Time
Lesson 2: Metrics and Measurement
Lesson 3: Wrap up and Potential Pitfalls

Our course is 18 VIDEO LESSONS and more than 6 HOURS in all--covering these topics IN DEPTH for B2B AND B2C business models.  Each lesson varies from 10 minutes to 60 minutes and you CAN jump around. 

Our course also includes two bonus lessons from industry experts:

"Growing Your Newsletter List" with Abby Glassenberg of Craft Industry Alliance

"Advanced Instagramming: Stories and Live" with Heidi Gustad of Hands Occupied

In addition, EVERY lesson includes cheat-sheets, comparisons and helpful guides such as:

  • Checklist for polishing your Social Media Channels
  • Guidelines for image graphics for Social Media Channels
  • Worksheet to identify your Customer Avatar
  • Training guide for Facebook Live
  • Comparison charts of newsletter platforms
  • Resources for identifying the best keywords

You will also receive our social marketing time-management spreadsheet showing you EXACTLY what to do on what day and how long it should take you. Just follow our guideline weekly to implement your program in just 30 min per day. OR, choose our included optional 45 min plan if you have more time!

You'll also get access to our private Facebook group:

This is a group of like-minded crafty entrepreneurs who are working on the same path as you are.  In this group, you’ll find loving support to EVERY problem or issue you have with your planning and execution phases.

Leverage the power of this group to:

  • Tap into the collective knowledge, experience, and insight of hundreds of accomplished crafty entrepreneurs
  • Quickly troubleshoot any little (or big) hang up in a matter of minutes so that you never get stuck longer than you have to
  • Get an extra set of eyes on every asset you create.
  • Crowdsource your marketing decisions (from logos to visual assets).
  • Form valuable friendships (and partnerships) that can lead to other opportunities!

But Wait! There's More (and it's NOT a vegetable spiralizer!)

As a Magic Wand student, you'll also receive:

  • Discounted consulting rates for one-on-one sessions with Leanne Pressly
  • Access to our Facebook Live videos showcasing the most current best practices, tips and advice. 
  • Our money-back guarantee: if you're not happy, we'll refund your money

 "The Stitchcraft Team has done an amazing job dumping all their knowledge into this course. Armed with things I've learned in this course and the one-on-one guidance received from Leanne and the team, I finally feel like I have a self-sustaining marketing program I can manage on my own."  Denise Ackert

Our Guarantee: 

We've pulled out all the stops to offer our craft community a course that includes all the tools and knowledge we offer our clients every day. This is the exact process we implement for our biggest clients and the results we achieve for clients proves that we know it works.

However, we want you to have complete confidence in buying this course. We know you have 1000 other things to do to make your craft business thrive so spinning your wheels and knitting your brows worrying if this course will help you is not necessary.

That's why we're offering you 30 days to review all the materials (which you can download IMMEDIATELY), follow the program and get your results. If, after doing the coursework you feel this did not deliver on the promise we will extend a refund to you. View full Terms and Conditions of the offer HERE.

Is This Course For YOU?

This course is NOT for everyone. If you're one of the crafty entrepreneurs who call our agency every week with these concerns, however, this course is PERFECT for you...

  • You know that social media is the best way to engage with your customer but you don't know how to do that effectively
  • You know that in order to stay competitive in our contracting industry you MUST have a content and social media plan
  • You think you're "too old" to learn all these new tricks (No WAY!)
  • You can't afford the minimum fees that an agency or independent contractor will charge you to plan and execute a social media program
  • You don't have the time to learn all the ins and outs of social media so you feel it's foolish to even try
  • You really don't want to spend a TON of time doing social and content marketing so you need a quick and easy plan
  • You can do some posting on Facebook or Instagram and you've even sent out a newsletter, but you can't do it well nor do you stick to it. 

We could add plenty more of the pain points we hear from clients like you EVERY DAY. That's why we designed this course specifically to address your issues.


Flexible Payment Plans:
We offer two different plans to meet your needs:

One Payment: Pay for the course in one payment of $799 and save $98! 

Three Payments: Pay for the course in 3 monthly payments of $299. Receive exactly the same as the annual payment with the convenience of lower onboard fees. 

Webinar offer valid through Friday only! One-time payment is $499 or 2 payments of $275 each. Click on preferred payment option and discounts will be taken in the cart.


Not sure or not quite ready to sign up but you want that vegetable sprializer some day?...

Join our email list to receive updates and news about the Magic Wand Course:

Still Have Questions?

Call Leanne at 719-539-3110 or email us at


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